'Damaged' Final Cut
Prelim Final Cut
Wednesday, 31 March 2010
Sunday, 28 March 2010
6. What have you learnt about technologies from the process of constructing this product?
[[ prezi.com/y-hewuas-pgp/ ]]
Monday, 8 March 2010
3. What kind of media institution might distribute your media product and why?
There are many different types of distribution like television, straight to DVD, theatrical release, downloading it from a site amongst others, however as our media product is a horror film we decided that we wanted it to use theatrical release into mainstream cinemas like Odeon, in the winter time. This is because the dark and tense atmosphere inside the cinema is perfect for our film and the sounds are so much louder which makes the audience even more tense and enjoy the experience more.
I did some research into film distributors in the UK and US like Dreamworks, New Line Cinema, Summit Entertainment, Warner Brothers and Paramount Pictures, who have all distributed psychological thrillers into the cinema, for example Final Destination, Se7en, The Dark Night, The Knowing and The Ring. These have all done very successfully however, i have chosen to go with LionsGate Films because they seem to be very good at marketing films and building up alot of hype about films without using much money at all. For example, for The Blair Witch Project a website was set up with fictional information, stories and clips that were passing off for the real thing which made people get really interested in the film and create alot of hype just over something on the Internet, and then the film was theatrically released after. With this in mind we thought we could do a similar marketing technique to get people interested. We would release a short, intriguing teaser of the film onto tv channels like channel 4, and not provide any more information apart from providing one website where we will update ocasionally with extra little snipets of information. This leaves the audience wanting more because they haven't been giving many details at all.
This is very similar to what the distributors of Cloverfield did. They set up this website - http://cloverfieldclues.blogspot.com/ - and updated it with extra information every now and again to build up the hype and mystery to the film, and then once it had attracted anough attention the film was properly released.
We would then release our film out onto DVD a few months later so that a wider range of people can purcase it, and to get some extra sales we would advertise it with 'never seen before' footage and extras on another disc like the new Alice and Wonderland film is going to do.
I did some research into film distributors in the UK and US like Dreamworks, New Line Cinema, Summit Entertainment, Warner Brothers and Paramount Pictures, who have all distributed psychological thrillers into the cinema, for example Final Destination, Se7en, The Dark Night, The Knowing and The Ring. These have all done very successfully however, i have chosen to go with LionsGate Films because they seem to be very good at marketing films and building up alot of hype about films without using much money at all. For example, for The Blair Witch Project a website was set up with fictional information, stories and clips that were passing off for the real thing which made people get really interested in the film and create alot of hype just over something on the Internet, and then the film was theatrically released after. With this in mind we thought we could do a similar marketing technique to get people interested. We would release a short, intriguing teaser of the film onto tv channels like channel 4, and not provide any more information apart from providing one website where we will update ocasionally with extra little snipets of information. This leaves the audience wanting more because they haven't been giving many details at all.
This is very similar to what the distributors of Cloverfield did. They set up this website - http://cloverfieldclues.blogspot.com/ - and updated it with extra information every now and again to build up the hype and mystery to the film, and then once it had attracted anough attention the film was properly released.
We would then release our film out onto DVD a few months later so that a wider range of people can purcase it, and to get some extra sales we would advertise it with 'never seen before' footage and extras on another disc like the new Alice and Wonderland film is going to do.
1. In what way does your media product use, develop or challenge forms and conventions of real media products?
We started off by researching different elements of horror films like German expressionism for example, we found out that this was a way of using different images or sets to symbolise certain things and create a deeper mood in the audience. We found this very useful because we had certain images, lighting and set to symbolise the main characters mind and insanity, for example the bright white light as he opens the door at the end is a way of symbolising him trying to start a new life. We also researched different horror film openings and got many ideas from them,
they all included some of the main conventions of the horror genre like the low-key back lighting in Creep and Cloverfield, which adds mystery and suspense to the film. The opening sequences of horror films always makes the audience ask a question, like again in Creep the audience knows that the women is running away terrified from something but they what to know what and why. We conformed to this convention in our sequence because the audience is aware that there is some connection between the man getting ready like an ordinary person and the images of him in a straight jacket and the other disturbing images but they then want to know why.
In terms of the conventions in film making we generally adhered to them, however we this wasn't always the case as some of the shots weren't framed centrally and sometimes not in a stationary position, for example the shot of the character walking through the snow was purposely shot with a handheld camera to create a sense of unease and involvement in the viewer for a brief time in the film.
Bascially, our research and further understanding of the conventions has helped us to conform and also challenge them in a diverse and productive way.
they all included some of the main conventions of the horror genre like the low-key back lighting in Creep and Cloverfield, which adds mystery and suspense to the film. The opening sequences of horror films always makes the audience ask a question, like again in Creep the audience knows that the women is running away terrified from something but they what to know what and why. We conformed to this convention in our sequence because the audience is aware that there is some connection between the man getting ready like an ordinary person and the images of him in a straight jacket and the other disturbing images but they then want to know why.
In terms of the conventions in film making we generally adhered to them, however we this wasn't always the case as some of the shots weren't framed centrally and sometimes not in a stationary position, for example the shot of the character walking through the snow was purposely shot with a handheld camera to create a sense of unease and involvement in the viewer for a brief time in the film.
Bascially, our research and further understanding of the conventions has helped us to conform and also challenge them in a diverse and productive way.
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